CONTENT CREATION & COPYWRITING

Making an impact starts with a good public image. Whether it be website, social media, email marketing or copywriting,
the importance of a professional looking (and reading) online presence should not be underestimated.

Content creation and management is a mismatch of design, images, engaging content and good grammar. With today's increase in social media and search functionality, it also involves SEO, keywording, hashtagging, cross-posting across multiple mediums. It may even involve the use of videos, voiceovers, music, animation, motion design and a whole suite of other tools that can be used to engage an audience in the 7 seconds its takes to grab their attention.

At Rogue Create and Print, I created digital marketing, content creation and website content on behalf of the business. Here I have provided examples of work created for the website, blog and social media posts such as Facebook, Instagram and LinkedIn. I also created product photographs and assisted with the design, writing and production of edm's for weekly distribution.

Visit https://www.rogueprintandmail.com.au/blog_posts/ and https://www.instagram.com/roguecreateandprint/ for live examples.

I created content and managed my own digital assets for my own photography business for over 10 years. As a visual business, the content needed to be engaging, interesting and grab the attention of my followers quickly and easily. Many of my images and posts went viral and continue to circulate around the globe today. The website was essential to educating potential clients and building expectations and boundaries of what to expect from my services.

Despite ceasing bookings and closing the door on my business in early 2021, my website and social media pages continue to get traffic. This is testament to the work that I had done over the years to build a strong following and online presence (12.k followers on Instagram and 7.5k on Facebook).

To see these pages and posts live visit: https://www.brisbanebirthphotography.com.au and https://www.instagram.com/brisbanebirthphotography

The RJS Foto project was completed for a local underwater photographer who needed a new logo concept, shirts, business cards and signage for his brand. The logo was designed to be professional and minimalistic, whilst also connecting back to the love of underwater work that they do.

The branding collateral then required concepts and designs for t-shirts, a banner to be used at a local market stall and business cards for handing out. Each item was carefully considered and tested prior to finalisation and the results speak for themselves.